Francisca Mattéoli

Escales autour du Monde

Legendary trunkmaker and lifelong traveller, grandson of Louis Vuitton, Gaston-Louis Vuitton amassed a unique collection of 3 000 hotel labels. Affixed to guests’ luggage for promotional purposes, the labels evoked far-off destinations and bore witness to the wonderful journeys undertaken by the trunks’ owners. The graphic design of these labels is typical of an era, while also reflecting a certain lifestyle at a time when travel still constituted an adventure. The iconic representation of the hotel, typography and chromatic range all attest to a style and an era and recount the story of tourism in the first half of the 20th century.

Over 800 hotel labels from Gaston-Louis Vuitton’s collection, now conserved in the House of Vuitton archives, combined with a rich iconography of period photographs depict the golden age of tourism when travelling was truly an art of living.

Escales autour du Monde
Escales autour du Monde
Escales autour du Monde
Escales autour du Monde
Escales autour du Monde
Escales autour du Monde
Escales autour du Monde
Francisca Mattéoli

Escales autour du Monde

49,00 €

Legendary trunkmaker and lifelong traveller, grandson of Louis Vuitton, Gaston-Louis Vuitton amassed a unique collection of 3 000 hotel labels. Affixed to guests’ luggage for promotional purposes, the labels evoked far-off destinations and bore witness to the wonderful journeys undertaken by the trunks’ owners. The graphic design of these labels is typical of an era, while also reflecting a certain lifestyle at a time when travel still constituted an adventure. The iconic representation of the hotel, typography and chromatic range all attest to a style and an era and recount the story of tourism in the first half of the 20th century.

Over 800 hotel labels from Gaston-Louis Vuitton’s collection, now conserved in the House of Vuitton archives, combined with a rich iconography of period photographs depict the golden age of tourism when travelling was truly an art of living.

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Hardcover, full-format

165 × 240 mm

512 pages

800 black-and-white and colour illustrations

In collaboration with Vuitton

ISBN : 978-236511-012-9

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